Will Automation Be the End of the Hotel Check-in Desk? By Benjamin Graham
By deciphering patterns and predicting demand, AI enables hotels to optimize staff schedules and efficiently manage resources. This translates to a smoother, more compelling experience for guests. From trip planning to digital concierge to luggage storage on check-out, AI is changing the hospitality industry. As part of its 2024 roadmap, Maestro PMS will also announce new mobile tools for housekeeping designed to improve the employee experience and boost loyalty in this labor-intensive department. Enhancements to its popular digital gift card program will also be revealed, including offering new “themed” options that enable hotels to customize gift card designs by holiday, promotion, or location. Selling gift cards, both on property and using Maestro’s online gift card feature, redeemable for hotel stays and amenities is a viable way to drive millions of dollars in untapped revenues without impacting service.
